Opportunity for Impact

We're searching for an entrepreneurial, digitally-savvy Creative Lead to join our team and elevate our brand presence across all channels, with particular focus on digital and social platforms. Reporting directly to our VP of Marketing, this role combines hands-on creative execution with strategic vision, building out our creative capabilities from the ground up. You'll shape our brand voice, establish scalable processes, and create high-performing digital-first content while managing a network of freelance talent.

Role and Responsibilities

Core Creative & Brand Leadership:

• Drive creative projects from concept to execution, ensuring every touchpoint reflects our brand quality and resonates with women in their prime
• Create and oversee social-first creative that drives engagement and conversion across digital campaigns, social media, web, and email
• Balance brand consistency with creative innovation, exploring emerging formats and content types that drive growth while staying ahead of platform trends
• Execute key design work while building and managing a network of trusted freelance designers and writers

Process & Operations:

• Develop and implement clear processes for creative briefs, project management, and quality control
• Partner with Marketing leadership to identify needs and allocate resources effectively (self vs. freelance vs. future hires)
• Create and maintain brand guidelines to ensure consistency across all touchpoints

Team & Stakeholder Management:

• Cultivate partnerships with internal teams, fostering trust and collaboration through guidance and support
• Build and manage a network of trusted freelance designers and writers, with focus on quality control and brand consistency
• Build toward and lead an in-house creative team over the next year

Professional Qualifications

• 7+ years of experience in creative roles, with significant focus on digital and social media
• Deep expertise in creating scroll-stopping digital content optimized for each platform, combining strong visual storytelling with performance marketing savvy.
• Track record of consistently delivering engaging social and email creative that drives both brand love and business results.
• Proven track record in DTC, digital-first brands, or fast-growing startups
• Experience managing and developing freelance talent and agency relationships.
• Track record of both hands-on design execution and creative direction.
• Demonstrated ability to build creative processes from scratch.
• Experience working directly with business stakeholders to translate needs into creative solutions.
• Proficiency in digital design tools and understanding of performance marketing needs
• Strong understanding of how creativity drives business results in digital channels
• Exceptional communication skills, with the ability to balance giving and taking direction in a collaborative environment.
• Portfolio showcasing dynamic, elevated, and forward-thinking design work.

Preferred Attributes

• Passion for wellness and the ability to translate it into fresh, vibrant creative work.
• In tune with consumer, design, and cultural trends; forward-looking perspective.
• Strong aesthetic sense with an eye for elevated design beyond the mainstream.
• Experience managing creative teams and workflows in fast-paced environments.

We are focused on building a diverse and inclusive workforce. If you're excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

Company Overview

Alloy is the leading direct-to-consumer women’s health company focused on the health and wellbeing of women over 40 seeking solutions to the symptoms of aging, starting with menopause. Alloy is driven to improve women's health and the cultural conversation around women in the prime of their lives and has assembled a team of high-profile, nationally recognized experts. We provide direct access to healthcare providers as well as the medicine and other products that serve women best. We have been featured in the New York Times, The Washington Post, Oprah Daily, Vogue, and the Today Show, among other media outlets.

Compensation & Benefits

Annual salary: $140,000-170,000

At Alloy, you will be joining a kind, passionate & driven team, with a mission and a sense of humor. As part of the early team, you’ll have real autonomy, ownership, accountability within a flexible work environment. Benefits include:

• Competitive salary & equity package with early equity
• Comprehensive health benefits (medical, dental, vision)
• 401K
• Fully remote role
• Flexible time off policy

Equal Employment Opportunity

We are committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability, or veteran status.

Point of Contact

Alloy Women’s Health has retained Employment Practices Group to manage this search. Please complete an application to register your interest. We appreciate your desire to stand out amongst the crowd, but please do not contact Alloy directly.