Social Media Manager, Casino

The Social Media Manager will play an integral role in ideating, creating and publishing a variety of high performing social content across Fanatics Casino social media channels. Reporting into the Sr. Manager of Organic Social, and working closely within a fast-moving cross-functional team, you will play a critical role in executing the day-to-day content strategy, as well as campaign and partnership activations, through a variety of tactics to build a highly engaged community and scale our reach across platforms.

What You’ll Do

• Publishing preplanned and reactive day-to-day content across all primary social channels, including TikTok, X, Instagram, Facebook, YouTube
• Create social graphics and photo-driven assets from pre-designed templates in Adobe Photoshop
• Create original short-form video for TikTok & YouTube
• Actively curate social feeds and DMs for content opportunities, direct engagement with audience and brand advocates and surfacing relevant UGC
• Work closely with internal stakeholders to execute key initiatives, such as FanCash ensuring precision in the implementation.
• Actively contribute ideas and surface trends, community feedback, and notable creator opportunities in team content planning sessions.
• Availability to travel to company events, content executions with talent/community members and activations to provide coverage and create social media content

What You Bring

The ideal candidate has in-depth knowledge and experience bringing breakthrough social content to life for brands or businesses. You also possess a deep passion and understanding of online gaming, casino culture, and entertainment.

• Bachelor’s degree in Marketing, Communications, Business, or related field
• 3+ years of experience driving social media audience growth for brands or businesses through content-led strategies
• Experience partnering with creative teams, both internal and agency, with a strong understanding of how to effectively brief, deliver feedback, and project manage
• Experience successfully collaborating with influencers and creators on behalf of a brand or business
• Excellent copywriting skills and attention to detail, with proven experience translating brand visual identity, voice and tonality to social
• Proficiency in content creation tools, including Adobe Creative Suite (Photoshop, Premiere Pro, After Effects), Canva, Final Cut Pro
• Experience working in social media content and performance management systems, such as Sprinkler, Sprout Social, Plot, etc.
• Creative and proactive mindset with the ability to experiment and optimize content to maximize engagement and reach.
• Ability to work within a fast-paced environment and manage multiple projects simultaneously, while maintaining a high level of attention to detail.
• Strong communication skills and the ability to collaborate effectively with internal teams and external partners.
• Open to regular travel to events and other Fanatics offices for various offsites and team meetings.

Launched in 2021, Fanatics Betting and Gaming is the online and retail sports betting subsidiary of Fanatics, a global digital sports platform. The Fanatics Sportsbook is available to 95% of the addressable online sports bettor market in the U.S. Fanatics Casino is currently available online in Michigan, New Jersey, Pennsylvania and West Virginia. Fanatics Betting and Gaming operates twenty-two retail sports betting locations, including the only sportsbook inside an NFL stadium at Northwest Stadium. Fanatics Betting and Gaming is headquartered in New York with offices in Denver, Leeds and Dublin.