Manager, Local Marketing & Merchandising
Fanatics
Manager, Local Marketing & Merchandising
Job Description
PRIMARY PURPOSE
As a Manager, Local Marketing & Merchandising, you will be responsible for collaborating with our in-venue retail partners on marketing, promotions, venue exclusives and local product opportunities.
This is a remote role covering our North Carolina territory (EST Operating Hours). Regional candidates preferred.
KEY RESPONSIBILITIES
Coordinate merchandise strategy between Fanatics and team partners. Includes, but not limited to:
o New product launches
o Seasonal Strategies
o Key items
o Item of the Game
o Theme Nights
o Local Collaborations & Capsule Collections
o Team-Steered Initiatives
o Events including hot markets, seasonal activity, promotions.
· Develop and manage promotional calendars for each team partner.
· Meet regularly with team partner contacts to brainstorm, collaborate, plan, execute, and evaluate results.
· Obtain feedback regularly from team partners for pre-book deadlines or new product offerings.
· Develop marketing assets at venue on digital, social, & other platforms for featured items, league & team marketing campaigns, item of the game, and all other promotions.
· Identify trend categories & opportunities. Explore incremental sales opportunities through innovative programs that enhance the fan experience.
· Responsible for all facets of a local product assortment, using merchandise data to inform strategies and decisions.
· Partner closely with Buying & Planning to determine financial plans, projections, and maintain open-to-buy.
· Review inventory, maintaining current data on sales and fashion trend.
· Negotiate with vendors relative to product cost, terms, and issues.
POSITION REQUIREMENTS
· Passion for sports and the ability to thrive in a fast-paced environment
· Bachelor’s degree required
· 2+ years of licensed sports experience or team partner management required
· Sports marketing or retail marketing experience encouraged
· Business and financial savvy
· Strong strategic ability
· Strong written communication skills
· Outstanding verbal communication skills with the ability to influence
· Exhibits high standards and accountability; takes pride in accuracy
· Readily grasps numerical concepts and interprets financial information accurately
· Ability to utilize retail math skills to analyze and drive business
· High aptitude; processes information quickly
· Ability to offer solutions to challenges
· Ability to successfully collaborate with internal and external partners
· Seeks to be the leader, wants to be in a position of influence
· Result-oriented and self-motivated with a strong sense of urgency
· Curious about complex issues or opportunities – ability to view things in new ways or from a different perspective
· Able to independently organize and prioritize broad workload to meet deadlines
· Strong computer skills (intermediate Excel skills necessary)
· Some travel may be required
About Us
About the Team
Fanatics Commerce has a broad range of online, sports venue, and vertical apparel partnerships worldwide, including comprehensive partnerships with leading leagues, teams, colleges, and sports organizations across the world—including the NFL, NBA, MLB, NHL, MLS, Formula 1, and Australian Football League (AFL); the Dallas Cowboys, Golden State Warriors, Paris Saint-Germain, Manchester United, Chelsea FC, and Tokyo Giants; the University of Notre Dame, University of Alabama, and University of Texas; the International Olympic Committee (IOC), England Rugby, and the Union of European Football Associations (UEFA).
At Fanatics Commerce, we infuse our BOLD Leadership Principles in everything we do:
· Build Championship Teams
· Obsessed with Fans
· Limitless Entrepreneurial Spirit
· Determined and Relentless Mindset
Job Info
- Posting Date 07/24/2025, 05:56 PM
- Locations 8100 Nations Way, Jacksonville, FL, 32256, US (Remote)
- Job Schedule Full time
- Regular or Temporary Regular