Senior Marketing Manager, Client Marketing
Savvy
About Savvy:
Wealth management is a massive industry in the US ($545 billion annual revenue), but remains archaic and inefficient with low technology penetration. 75% of financial advisors do not offer any digital communication beyond emails and 62% of them conduct financial planning manually (for example, in Excel), resulting in a poor client experience and over 70% of a financial advisor’s time spent on non-client facing tasks.
Savvy is a digital-first platform for financial advisors centered around modernizing human financial advice. Financial advisors who partner with Savvy leverage the integrated technology platform to help supercharge growth with AI-powered software, sales and marketing automation, and back office workflows. Savvy’s proprietary technology empowers financial advisors to help scale revenue faster and spend more time focused on growth.
We are a team of former founders and operators who have started and sold two companies and have helped build iconic companies including Airbnb, Square, Carta, Meta, and more.
We’ve raised $34M from top-tier VC firms, including Canvas Ventures, Thrive Capital, Index Ventures, Brewer Lane Ventures, The House Fund, and a panel of A-list founders & executives from the technology & wealth management industry.
Savvy is at a pivotal point in its growth trajectory, having established strong product-market fit by providing a modern platform to financial advisors. We’ve grown 700%+ in the last 12 months and are entering the next phase of the company, which involves rapid expansion of our product offering and revenue growth.
Responsibilities:
Coordinate and execute marketing campaigns, collaborating with internal and external marketing resources, generating leads for Savvy advisors.
Set up and optimize B2C email nurture series to engage prospects and convert leads into clients.
Manage the Savvy blog and publishing calendars, blog execution, and implement SEO recommendations from external partners.
Own and operate the advisor lead program; managing lead routing, cadence setup, tracking, and follow-up processes.
Support the advisor sales motions by developing decks, one-pagers, and product marketing materials.
Help bring new investment products to market through copywriting, content creation, and advisor enablement.
Must have:
6–9 years of experience in marketing operations, client acquisition, or campaign execution roles
Proven ability to manage and execute multi-channel marketing campaigns
Strong organizational skills and attention to detail
Experience working cross-functionally with internal teams and external vendors
Comfort using key tools such as HubSpot (or similar CRM/marketing automation platform)
Familiarity with content publishing workflows (e.g., blogs, landing pages)
Experience in email and lifecycle marketing, including workflow creation and performance tracking
Ability to create and maintain reporting dashboards and campaign metrics
Exceptional written and verbal communication skills
Self-starter mentality with a bias toward execution and accountability
Nice to have:
Prior experience in financial services, fintech, or advisor marketing
Familiarity with Webflow, Notion or Wrike
Exposure to sales enablement content (e.g., pitch decks, investment product collateral)
Understanding of marketing analytics and attribution modeling
Background working in a startup or high-growth environment
Comfort managing agency partners or outsourced marketing teams
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Understanding of BDR/advisor sales motions and lead management best practices
Additional Information:
Savvy Wealth is an equal opportunity employer. We are committed to fostering an inclusive work environment that values diversity and individual contributions.
Benefits:
Competitive salary and equity package
Unlimited PTO + paid company holidays
Access to best in class medical, dental, and vision plans
Company 401(k), Commuter, and HSA/FSA plans
NYC office in the heart of Manhattan
Lunch, dinner, and snacks provided in the office
Parental leave coverage (8 weeks) and support (Tilt)
Access to virtual mental health care (Spring Health), vision related benefits (XP Health), and health concierge (Rightway) to help you find the right care
Access to counseling for stress management, dependent care, nutrition, fitness, legal, and financial issues (Guardian WorkLifeMatters EAP)